The Goal: Clarity

The goal is to make the material simple to understand – to concentrate on the essentials and make it easy for the reader or listener to remember them. In manuals, descriptions, on websites or in seminars: the whole idea is to present the subject matter in a manner that makes it easy to understand and to retrieve.

Technical Writing, Copywriting

• user manuals
• press releases
• product specifications and descriptions
• brochures
• scientific documents
• any sort of description required
• dealer material

Expertise

Since 1988 working as

• Technical writer
• Translator (English --> German)
• Web designer
• Journalist
• Teacher for the following topics
  - writing style
  - software applications

Translations (English --> German)

• Tech.:
  IT (Hardware and Software), tele- and datacommunications, media / multimedia, audio- and video devices, office machines, domestic and household appliances, power plants, equipment, installations, other
• Other:
  Marketing, Public Relations, business (general), journalism, law (contracts), science (general), human recources, psychology, environmetal protection, other

Website design

• Presentations of business, clubs, and freelancers in the Web (design, text, layout, photos)

Education

• study: German literature and psycholinguistics, history, English literature, pedagogic;
  state examination for teaching linguistics, German literature and history at German secondary schools (Gymnasium)
• computer science for university graduates
• NLP-Practitioner (Business)